Modest Tulu film industry is coming of age. Though the Tulu cinema has a history of 45 years with 60 films, close to 30 films got released in the last 5-6 years! Major boost to this boom was the success of the movie Oriyardori Asal in 2011, which was based on the popular Tulu comedy drama of the 90's of the same name. Previously any Tulu movie released in Mangalore region, used to be screened in Bangalore too, which has a sizeable Tulu population. Nowadays, a Tulu film is released only in Dakshina Kannada, Udupi and Kasaragod districts and sometimes in the United Arab Emirates to cater the immigrant population - makers clearly noting the profitable markets!
Success of many Tulu films in the last few years has brought mannerisms and dialogues in the Tulu movies into popular culture. One popular dialogue which is doing rounds these days in Whatsapp and Facebook groups is Ee Dane Mulu? (Why are you here?) Yeregavuye Kirikiri? (Who would want that nuisance/trouble?)
